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Internet World Asia @ HONG KONG

Hong Kong Convention & Exhibition Centre
Hong Kong SAR, China
November 3-5, 1999

Space Cost: Raw Space US $390/sqm; Shell Scheme : US $455/sqm.

Description of Event: Hong Kong's only pure Internet, Intranet and World Wide Web business-to-business event. A regionally focused event in Hong Kong the business gateway to the Chinese speaking world.

Who Will Attend: Corporate management, IT and technical directors; IS Integrators, network managers; software, web & content developers; banking, finance, venture capital, transport, shipping, manufacturing, travel industry and marketing professionals; distributors & resellers; ISP professionals; Government officials.

Market Facts: Hong Kong is the business gateway and regional hub to the 1.3 billion Chinese-speaking world of Greater China and North Asia. A population of 6 million has spawned an on-line community in Hong Kong numbered at 800,000 and growing. Hong Kong is becoming the test-bed of regional e-commerce models and solutions and applications development. It's world-class telecommunications infrastructure and among the world's highest per capita GDP has made Hong Kong one of the world's most exciting Internet markets outside the United States.

Benefits of Exhibiting: A sophisticated multi-lingual market coupled with a high-adoption level of Internet-related technologies makes Hong Kong a attractive and viable market for new applications and integrated Internet solutions and applications. Exhibitors can use Hong Kong as a launch pad for new products and establish new partnerships, joint ventures, licensing agreements and distribution channels. Hong Kong's domestic and regionally focused businesses are demanding new Internet/Intranet products and services.

Conferences: A comprehensive three-day conference and workshop program will comprise 70 keynote, workshop and conference sessions including ISP World, The Asia E-Commerce Summit, Asia Web Developers Forum, The Asian Internet Advertising Forum.

Promotion of the Event: A fully integrated on-line, print and direct marketing advertising, promotions and public relations program will target buyers and visitors from numerous industries in Hong Kong, the Asia region and global markets. The media spend alone of HK$ 2 million will ensure maximum exposure to targeted industries. The promotion will also include strategic partnerships with industry associations in Hong Kong and Asia targeting their members.

Additional Information: For information on this show and other worldwide Mecklermedia events, contact our International Headquarters at (781) 237-2050, e-mail: international@mecklermedia.com. You can also visit our Web-site at http://www.internet.com.

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