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Introduction

 

The San Francisco Bay Area has had a weekly Jewish community paper since 1896. J, the Jewish news weekly of Northern California is the successor to The Jewish Bulletin of Northern California. Over 26,000 copies are distributed each week. The community-owned paper is governed by an independent board of directors. J's editorial coverage includes reporting on local, national and international events as well as analysis of trends in the community which affect Jews. A readership survey of Jewish media readers conducted by Media Research Institute (MRI) determined that Jewish media readers are extremely well-educated, affluent homeowners. They travel often, dine out frequently, and are actively involved in arts and cultural events. National and local advertisers have found that J serves as an effective print vehicle to reach their customers.


Please call Nora Contini for National Rates and Non-Commissionable Rates at 415-263-7202 extension 22



Deadlines:


Publication Date:

Fridays (50 times a year.)


Space Reservations:

Friday at 4:00pm, one week prior to the date of publication


Not Camera Ready Art:

Monday at 10:00am, preceding Friday date of publication


Camera Ready Art:

Tuesday at 12:00 noon, preceding Friday date of publication



Production and Other Costs:


Guaranteed Placement:

15% additional for ads 1/2 page and larger.


Color:

$200 for each additional color per ad.

$600 for process color.


Preprinted Inserts:

Price varies depending on size, call for a quote.


Scans:

$12.00



Local Commissionable Rates:


TOTAL SIZE

COL.
X UNITS

OPEN
RATES
4X 8X 12X 25X 50X NON
PROFIT
POLITICAL
1 1/30 1x1 99.90 84.30 80.30 74.00 64.85 51.85 64.85 99.90
2 1/15 1x2, 2x1 199.80 168.60 160.60 148.00 129.70 103.70 129.70 199.80
4 2/15 2x2 399.60 337.20 321.20 296.00 259.40 207.40 259.40 399.60
6 1/5 3x2, 2x3 599.40 505.80 481.80 444.00 389.10 311.00 389.10 599.40
8 4/15 4x2, 2x4 799.20 674.40 642.40 592.00 518.80 414.80 518.80 799.20
9 1/4 (approx.) 3x3 899.10 758.70 722.70 666.00 583.65 466.65 583.65 899.10
10 1/3 2x5, 5x2 999.00 843.00 703.00 740.00 648.50 518.50 648.50 999.00
12 2/5 4x3, 3x4, 2x6 1,198.80 1,011.60 963.60 888.00 778.20 622.20 778.20 1,198.80
15 1/2 3x5, 5x3 1,498.50 1,264.50 1,204.50 1,110.00 972.75 777.75 972.75 1,498.50
16 1/2 plus 4x4 1,598.40 1,348.80 1,284.80 1,184.00 1,037.60 829.60 1,037.60 1,598.40
18 3/5 3x6 1,798.20 1,517.40 1,445.40 1,332.00 1,167.30 933.30 1,167.30 1,798.20
20 2/3 5x4, 4x5 1,998.00 1,686.00 1,606.00 1,488.00 1,297.00 1,037.00 1,297.00 1,998.00
24 4/5 4x6 2,397.60 2,023.20 1,927.20 1,776.00 1,556.40 1,244.40 1,556.40 2,397.60
30 Full 5x6 2,997.00 2,529.00 2,409.00 2,220.00 1,945.50 1,555.50 1,945.50 2,997.00


National Rates


TOTAL SIZE

COL.
X UNITS

OPEN
RATES
4X 8X 12X 25X 50X NON
PROFIT
POLITICAL
1 1/30 1x1 142.00 130.00 126.00 121.00 116.00 104.00 116.00 142.00
2 1/15 1x2, 2x1 284.00 260.00 252.00 242.00 232.00 208.00 232.00 284.00
4 2/15 2x2 568.00 520.00 504.00 484.00 464.00 416.00 464.00 568.00
6 1/5 3x2, 2x3 852.00 780.00 756.00 726.00 696.00 624.00 696.00 852.00
8 4/15 4x2, 2x4 1,136.00 1,040.00 1,008.00 968.00 928.00 832.00 928.00 1,136.00
9 1/4 (approx.) 3x3 1,278.00 1,170.00 1,134.00 1,089.50 1,044.00 936.00 1,044.00 1,278.00
10 1/3 2x5, 5x2 1,420.00 1,300.00 1,260.00 1,210.00 1,160.00 1,040.00 1,160.00 1,420.00
12 2/5 4x3, 3x4, 2x6 1,704.00 1,560.00 1,512.00 1,452.00 1,392.00 1,248.00 1,392.00 1,704.00
15 1/2 3x5, 5x3 2,130.00 1,950.00 1,890.00 1,815.00 1,740.00 1,560.00 1,740.00 2,130.00
16 1/2 plus 4x4 2,272.00 2,080.00 2,016.00 1,936.00 1,856.00 1,664.00 1,856.00 2,272.00
18 3/5 3x6 2,556.00 2,340.00 2,268.00 2,178.00 2,088.00 1,872.50 2,088.00 2,556.00
20 2/3 5x4, 4x5 2,840.00 2,600.00 2,520.00 2,420.00 2,320.00 2,080.00 2,320.00 2,840.00
24 4/5 4x6 3,408.00 3,120.00 3.024.00 2,904.00 2,784.00 2,496.00 2,784.00 3,408.00
30 Full 5x6 4,260.00 3,900.00 3,780.00 3,630.00 3,480.00 3,120.00 3,480.00 4,260.00

 

 

Calendar of Special Issues:

 

Following is a list of J supplements for 2003, the issue dates and advertising deadlines. Dates are subject to change. Israel Travel Supplements to be announced. Call 415.263.7200 for more information



JANUARY 17 Celebrations & Weddings Deadline: January 8
JANUARY 31 Jewish Education & Camp Guide Deadline: January 22
FEBRUARY 7 Romance Deadline: January 29
FEBRUARY 14 Seniors Deadline: February 5
FEBRUARY 28 Business, Professional & Real Estate Deadline: February 19
MARCH 7 Celebrations Deadline: February 26
MARCH 28 Seniors Deadline: March 19
APRIL 4 Passover Deadline: March 26
APRIL 11 Passover Greetings Deadline: April 2
APRIL 25 Volunteers Deadline: April 16
MAY 2 celebrations & Mother's Day Deadline: April 23
MAY 9 Camps & Kids Deadline: April 30
MAY 16 Seniors Deadline: May 7
MAY 23 Business, Professional & Real Estate Deadline: May 14
JUNE 20 Weddings, Celebrations & More Deadline: June 11
JUNE 27 Women & Business Deadline: June 18
JULY 4 NO ISSUE PUBLISHED THIS WEEK
JULY 11 Seniors Deadline: July 2
AUGUST 1 Business, Professional & Real Estate Deadline: July 23
AUGUST 8 Back to School Deadline: July 30
AUGUST 22 Celebrations Deadline: August 13
AUGUST 29 Seniors Deadline: August 20
SEPTMEBER 12 New Bridges Deadline: September 3
SEPTMEBER 19 Rosh Hashanah Deadline: September 10
SEPTEMBER 26 Rosh Hashanah Greetings Deadline: September 17
OCTOBER 17 Women & Business Deadline: October 8
OCTOBER 31 Celebrations Deadline: October 22
NOVEMBER 7 Jewish Book Month Deadline: October 29
NOVEMBER 14 Seniors Deadline: October 5
NOVEMBER 21 Romance Deadline: November 12
NOVEMBER 28 Business, Professional & real Estate Deadline: November 19
DECEMBER 5 Children's Supplement & Gift Guide Deadline: November 26
DECEMBER 12 Chanukah Gift Guide Deadline: December 3
DECEMBER 19 Chanukah Greetings Deadline: December 10
DECEMBER 26 NO ISSUE PUBLISHED THIS WEEK

 

 

Online Advertising:


Ad Size: 135 pixels x 105 pixels


Price: $25 per thousand impressions


Average impressions: 50,000 per week


Minimum Buy:

10,000 impressions per week $250

25,000 impressions per week $625

50,000 impressions per week $1,250

Call an Advertising Rep to discuss availability - 415-263-7200


Discounts:

10% discount for non-profits

20% discount for 50 week online contract

15% discount for Jewish Bulletin print advertisers with at least a current signed, 12 time contract, non-commissionable.


 
     
 



     
  Copyright ©2003, San Francisco Jewish Community Publications Inc., dba J. the Jewish news weekly of Northern California. All rights reserved.