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Learn about Engage products

Boost user engagement with rich analytics, A/B testing, and messaging campaigns. Understand your users to better support and retain them. Run experiments to test ideas and uncover new insights. Customize your app for different user segments.

Featured topics

Google Analytics provides event reports that help you understand how users interact with your app. With Cloud Functions, you can access conversion events you have logged from iOS and Android devices and trigger functions based on those events.
Google AdMob is an easy way to monetize mobile apps with targeted, in-app advertising.
Firebase In-App Messaging helps you engage your app's active users by sending them targeted, contextual messages that encourage them to use key app features.
Remote Config is a cloud service that lets you change the behavior and appearance of your app without requiring users to download an app update.
A/B Testing helps you optimize your app experience by making it easy to run, analyze, and scale product and marketing experiments.
Firebase A/B Testing helps you optimize your app's experience by making it easy to run, analyze, and scale product and marketing experiments. You can try out chances with your app's UI, features, or marketing campaigns to see if they make a different in the metrics you care about, before rolling them out the rest of the world. So you can back up your decisions with actual data, and not just hunches.
Firebase In-App Messaging helps you engage users who are actively using your app by sending them targeted, personalized, and contextual messages that nudge them through app funnels toward the ultimate in-app action, like subscribing, watching a video, completing a level, or buying an item. You have the flexibility and control to set up in-app messages in a variety of formats, and trigger them based on user behavior. A guiding light within an app, Firebase In-App Messaging encourages app exploration and discovery, increases session time, and spurs conversions.
AdMob by Google offers developers everything they need to implement first-class monetization strategies, and when paired with Firebase it's even better. AdMob is included with the Firebase SDK, and its APIs are built to make integrating rich ad formats - such as native ads - and advanced features in your app, simple.