Who is SpotHero?

SpotHero is an app that comes to the rescue of urban drivers, 
helping them locate, book and pay for parking in seconds. To 
make it easier to use, SpotHero upgraded to Google Pay for 
fewer taps, quicker parking—and happier users.

Implementation in hours for parking in seconds

Google Pay’s clear documentation made it easy for SpotHero’s 
design team to produce accurate comps and their engineers 
integrated Google Pay API in a matter of hours. The entire 
project, from kickoff to release, happened in less than a week.

Easy payment makes users happy

Adding Google Pay has really bumped SpotHero’s popularity. 
Users love how fast and easy the app is now—it just pulls debit 
or credit card info from their Google account.

SpotHero adds Google Pay

TM

 

– and a 20x increase 

in conversions

© 2018 Google Inc. All rights reserved. Google Pay is a trademark of Google LLC. 

Learn more at 

g.co/pay/business

20x

INCREASE IN

CONVERSIONS

150

%

INCREASE IN

RETENTION

FEWER

SUPPORT 

CALLS

“Our success depends on 
raising the bar for what 
‘easy parking’ means, and 
integrating Google Pay 
has let us do that. Clearly, 
our drivers agree.” 

Anthony Broad-Crawford 

Chief Product Officer

SpotHero