Where can Google Podcasts show your podcast?
- Google Search on all browsers, desktop and mobile. Listeners can play your episodes in the browser (sample Google Search result shown below).
- Google Podcasts website
- Google Search App for Android (requires v6.5 or higher of the Google Search App)
- Google Podcasts app for mobile devices
- Google Assistant smart speakers and displays
- Content Action for the Google Assistant
- Android Auto and Apple CarPlay in your car
- Discover, for some listeners in some languages
In some languages, Google can understand the audio content and match listener queries in languages other than the podcast language.
There are a few additional podcast services on Google with different requirements. If you want your audio content to appear on any of the following services, you must follow the linked instructions.
- Google news briefings - Prearranged news playlists based on general topic or provider; available in many locales.
- Your News Update - An on-demand news playlist customized for each listener; not available in all areas.
Your podcast must follow these guidelines if you want it to appear in Google Podcasts:
Your RSS feed must be accessible by Google. Your RSS feed cannot be blocked by login requirements,
<itunes:block>tags, or anything else that would prevent Google from reading it. Therefore, custom feeds (sometimes called private feeds) are not eligible for Google Podcasts.
Your feed must have at least one episode.
You must provide an image for your podcast.
You must follow the RSS guidelines for Google Podcasts. If you are using a podcast hosting service, they should handle this for you. Required fields include:
Link to a homepage for the podcast
Do not mix http and https URLs for your resources. If your content is served over mixed protocols, your listeners can have a bad playback experience in Chrome browsers as well as other playback devices. Bad experiences include popup warnings and blocked playback. Therefore, we recommend that your RSS feed, podcast homepage, and all audio files be served from HTTPS addresses.
The process depends on whether you use a podcast hosting service or you manage your RSS files directly. Although the process is actually the same, podcast hosting providers generally automate some steps for you, such as creating or updating your RSS files.
Ready to get your podcast on Google?
|Choose your path|
|I use a podcast hosting service
||I manage my RSS files directly