ReFrame Culture Change Handbook


ReFrame Culture Change Handbook

ReFrame has developed a handbook to mitigate bias from corporate practice and creative decisions that will yield more balanced hiring of women from all backgrounds in film, TV, and media. The handbook builds on existing diversity programs and provides tools, practices, and training tailored to entertainment executives and creative teams in order to address systemic barriers at each stage of the creative and financing pipeline. 


ReFrame: Our Theory of Change

ReFrame Ambassadors will introduce programs and collaborative practices designed by the group to address the key levers in the media ecosystem. ReFrame will distill existing data and conduct new, original research to prove that diverse content is economically feasible and makes good business sense. Initial program offerings include:


β€œAt SAG-AFTRA, advocating for diversity, inclusion and the convergence of those issues that affect all women in the industry is at the core of our mission. Partnering with ReFrame furthers our efforts to increase accessibility to industry opportunities, build sustainable careers for our membership, and support the development of work environments that reflect the rich demography of our society.”
— David White, National Executive Director of SAG-AFTRA